As an authority on pricing SEO services, WebFX is qualified to educate you on what to look for and what is a fair SEO service fee when comparing providers, firms or agencies. Use this SEO Pricing Guide Cheat Sheet for a quick overview of SEO costs, from average rates to price factors. Instead of investing in unique SEO strategies, you should think about a monthly SEO plan that keeps your site up to date and allows it to continually rank at the top of search results. Now, although this is not always the case, sometimes you will find a new SEO agency that wants to build its clientele and reputation first by offering SEO services at an affordable price.
The reason these SEO agencies are charging so little is that they don't invest the resources or time needed to produce quality results, but instead they cut corners for poor SEO practices. Your SEO needs will vary depending on where you are with SEO today, the size of your site, your competition, and your goals. Ultimately, the burden falls on the consumer to determine a fair SEO price, especially if there is an ongoing charge for monthly SEO plans. Managing business SEO requires a change in tactics, not just expanding SEO practices for small businesses.
While some of this research can be done in-house, small businesses will find it very laborious, but SEO professionals can help with this, along with the other elements of SEO. While SEO costs vary from agency to agency, it's important to remember that you often get what you pay for when it comes to SEO services. SEO depends on many different factors, many of which are beyond the control of you and the SEO agency. While the benefits of good SEO are clear, the cost of achieving an SEO strategy can vary significantly depending on the company's objectives and the type of strategy being implemented.
Similarly, a larger-scale SEO strategy, such as an enterprise-level plan, will have higher SEO costs.